The definition of “click here” is just a generic term that appears all online – should you a Google search for it yields 1.7 billion results (yes billion!), even though you do a precise search it still yields 972 million results. I am sure you’d agree they’re astronomical results and I bet you are now wondering which site ranks number one because of this term? – if you fail to be bothered to test then I allow you to know at this time – it is the adobe acrobat download page – I bet you didn’t believe will be the one.
So just why, other than passing interest, would anyone be interested in such a fact? The clear answer to this question is anyone who is interested in se optimization (SEO) – if I inform you that the most truly effective ranking page for “click here” does not contain the definition of “click here”, it does not appear in the pages meta tags nor do either of the language even appear individually on the page then it could alter some of your contemplating SEO.
So after all that is has been discussed on page optimization (keyword density, use of meta tags, use of tags to highlight key phrases etc) we locate a clear exemplory case of a premier ranking site that’s NO on page optimization at all, it completely disregards most of the accepted wisdom about on page optimization and still ranks top out of 1 billion results.
Just how has this been achieved ?.The clear answer is easy – backlinks. You will find literally a huge selection of a large number of sites that url to the adobe acrobat download page. 커뮤니티 사이트 순위 Equally importantly as the number of backlinks is the caliber of the links – many of these backlinks come from authority sites (.edu,.gov etc).
What is particularly interesting is that quantity of links has probably been built organically – i.e. by people wanting to url to the website rather than been requested or encouraged to do so. And why have they done this? – Because the website has something unique, useful or interesting to offer. This principle is a good someone to remember when developing your linking strategy – what am I offering that is unique, useful or interesting and that individuals will WANT to url to?
This exemplory case of a higher ranking site appears to opposed to all perceived wisdom on site ranking i.e. it seems to declare that on page optimization doesn’t have effect on ranking what so ever. Whilst this does appear to be true in this case what we’re probably seeing may be the sheer scale of good quality links to the website far outweighing any possible on page optimization to the point where it is irrelevant. However this could probably not hold true for the vast majority of sites who do not have these vast quantities of backlinks. In these cases the on page optimization will still affect ranking and therefore still has to be used care of.