No matter if you are an experienced webmaster or a complete novice, you have probably noticed the great struggle that comes with increasing your search engine ranking position or SERPS, if your cool. The problem is that there are So many different SEO Optimization strategies being outlined all over the web that it is hard to know which ones to choose. I am here to solve this problem for you. I am going to walk you through the proven step by step process of vastly improving your SERPS.
It is important to figure out which keywords to optimize for before you begin your SEO optimization efforts. You will want to pick out two or three keyword phrases that you want your website to rank high for. You can find great keywords by using Google AdWords: 구글상위노출 Keyword Tool. Just search Google for Google keyword tool and enter in the keywords that you are thinking about optimizing for and this program will show you the previous months search volume for those specific keywords. This SEO tool will even provide you with alternative synonymous keywords that you can choose from. I recommend choosing a keyword phrase that has had at least 10, 000 searches in the last month. I know you may be thinking why not optimize for the keyword that has the most searches during the month? Well, the problem with this strategy is that the more searches that keyword phrase gets, the more competitors there are who will be optimizing for them. The more competitors, the harder it will be to rank for those specific keywords. This is why I suggest choosing to optimize for a less competitive keyword phrase at first. Once you have succeeded with this less competitive keyword phrase, your traffic will increase, thus increasing your Google merit, and in turn making it easier for you to rank well for more competitive keywords later.
Make sure to list your keywords once in each paragraph on your site. Also, try and use the keywords once in italics, once in bold, and once underlined throughout the page. – At most, only use your keywords once each paragraph. You don’t want to use the keywords too many times as this can result in a negative effect on your SERPS. Google will see this ploy as keyword stuffing.
Try to make it so your main keywords are listed in the first 25 words of your webpage and the last 25 words of your site. A trick I use to make sure my keywords are in the last 25 words of my site is by adding them to the copyright portion at the bottom of my pages.
Now, I want to make it clear that on page optimization is only a very small factor in your SEO optimization campaign. On page optimization will only help your SERPS if you correctly conquer your off page optimization efforts, just on page optimizing will not dramatically increase your search position.
How many times the keyword shows up on the page in regular font, as well as, in bold, italics, and underlined.
After analyzing the backlinks of the top five competitors using the mentioned SEO Tools, you will want to choose some of the same high quality backlinks that are linking to your competitor’s site that have the correct characteristics (i. e. correct category, onpage keywords, etc. ) that will make an impact on your SERPS.
Once you have the webmasters email, you will want to write them a letter asking them if they might consider exchanging links with you. Make sure that you already have their site link on your website. Provide them the address where they can see their link. Give them some kind of incentive for linking back to you. Be creative, and try to make sure the letter sounds somewhat personalized. There is nothing a webmaster hates more than receiving a letter that is painfully generic.